‘Ola Micro’- economical AC Cab at Rs. 6/km, launched in Ahmedabad
April 06, 2016
Ahmedabad
Ola, India’s leading mobile app for transportation, today announced the launch of its most popular category, ‘Ola Micro,’ offering economy AC cab rides at Rs. 6/km in 6 more cities across India including Ahmedabad.
Micro has been launched with base fares starting as low as Rs. 20 and a uniform fare of Rs. 6 per kilometer with ride cost of Rs 1 per minute in all six cities Jaipur, Ahmedabad, Chandigarh, Bhubaneswar, Coimbatore and Guwahati, taking its presence to 13 cities across India.
Mr. Pranay Jivrajka, Chief Operating Officer at Ola, said that Ola Micro fleet would comprise of cars like Datsun Go, Maruti Alto, Hyundai Eon, amongst other compact cars. At just Rs. 6 per kilometer, Ola Micro is India’s most pocket friendly AC cab ride.
‘By bringing Micro to fast growing Tier 2 markets like Ahmedabad, Ola is making an AC cab ride affordable for millions of Indians who will potentially take their first cab ride with this category. In a city like Ahmedabad which is a popular tourist and economic centre, affordable, yet reliable mobility options are limited. Ola Micro offers AC cab rides with low ETAs (Estimated Time of Arrival (ETAs) for customers, available in under 5 minutes in most parts of the city. We are already seeing overwhelming demand from fast growing Ahmedabad market, and it holds tremendous potential to grow as Metro of tomorrow. Ola Micro is already available in major cities like Delhi, Bangalore, Mumbai, Chennai, Kolkata, Hyderabad and Pune where it was launched in late February and has seen a phenomenal response from consumers,’ he said.
– DeshGujarat
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