TV18 group set to launch a Gujarati channel, but not full scale one!

Ahmedabad, 10 January 2011

TV18 group is finally starting a Gujarati TV channel. However this is not a new full scale Gujarati TV channel, but it is an existing TV channel which will be available in Gujarati language now.

According to sources, History TV18 channel which is presently available in six languages (English, Hindi, Tamil, Telugu, Bengali and Marathi) will now also be available in Gujarati language.

History TV18 (formerly known as The History Channel), is a pan-Indian television channel broadcasting programmes related to historical events, infotainment and persons owned by a joint-venture between A&E Television Networks, owner of the American History and Network 18, Indian media group. The channel is the first in a bouquet of factual entertainment channels to be launched by the joint venture. It is available in full HD across all major markets in India and will reach out to more than 50 million households in the launch phase.

History was first launched as The History Channel on November 30, 2003 . It was launched by a joint venture between AETN International and News Corporation’s STAR, through its subsidiary NGC Networks. It had aired series like Biography (TV series), Conspiracy?, Crusades, Secret Agents and Breaking Vegas and television movies like Marilyn and Me. Following the expiration of the deal between AETN and STAR on November 21, 2008, STAR took over the channel and re-branded it as Fox History & Entertainment. That channel has since been re-branded again as Fox History & Traveller , then FOX Traveller and is currently available in India.
History TV18

On October 9, 2011, History was re-launched in India as History TV18, by AETN18 Media Pvt. Ltd., a joint venture between A&E Television Networks and TV18. The channel, has roped in superstar Salman Khan as its brand ambassador .