Ahmedabad: Godrej Consumer Products Limited (GCPL) has inaugurated its first vertical storage warehouse in Bhiwandi, Thane district, Maharashtra. This facility marks a pivotal milestone in GCPL’s strategic transformation of its supply chain operations under Project Parivartan—a flagship initiative to reimagine warehousing and logistics with innovation, efficiency, and sustainability at its core, said the company.

Spread across 2.84 lakh sq. ft., the warehouse features over 3,200 pallet positions and a high-density G+6 vertical racking system, significantly maximizing storage efficiency while minimizing physical footprint. Serving as the mother hub for key regional markets—Maharashtra, Goa, Gujarat, and Madhya Pradesh—the facility is designed to enable agile, responsive logistics tailored to evolving business needs.

Saurabh Jhawar, Head of Product Supply Organization, India & SAARC, Godrej Consumer Products Ltd. (GCPL), said, “The launch of our first vertical storage warehouse is a transformative step in our journey toward building a smart, agile, and future-ready supply chain. In just 18 months under Project Parivartan, we have upgraded a majority of our key logistics hubs to Grade A facilities. This new warehouse in Maharashtra stands as a beacon of our commitment to operational excellence, digital integration, and sustainable growth—allowing us to serve our consumers with enhanced speed, safety, and care.”

The warehouse integrates advanced material handling capabilities such as angular docks, dock levelers, and automation designed to manage over 60,000 cases daily. GCPL has also embedded safety and monitoring technologies, including AI-ML-powered warehouse monitoring, IR-based fire alarm systems, temperature and gas sensors, and a centralized Warehouse Control Center. In line with GCPL’s commitment to people safety and skill development, the facility introduces VR-based safety training modules, offering immersive learning for on-ground teams. DeshGujarat