Ahmedabad: Cineman Productions Ltd – the makers of Bey Yaar & Kevi Rite Jaish are coming up with their third Gujarati feature film ‘Wrong Side Raju’ a drama thriller, the trailer of which was launched today at Cinepolis, Ahmedabad.

Trailer indicates the film is about an accident case followed by police and court drama. During the press conference it was indicated that the film shows other side of newsy hit and run cases in which luxurious car driver is believed as accused while the fact is the person hit by car could be on wrong side.

The film has been in news for its collaboration with the production houses from Bollywood – Phantom films ( headed by Vikas Bahl, Vikramaditya Motwane and Madhu Mantena) to take regional cinema to a new level altogether.

Anurag Kashyap one of the producers of the film says “Wrong Side Raju explores the social fabric of Ahmedabad. For us, it’s always a good story that’s the key and we are happy to go anywhere for it. I am sure that not just in Gujarat, but the audience all over will love the film”.

The film is going to be directed by a debutant director Mikhil Musale who says “It was very challenging & exhausting to write the script as it took almost 2 years just to complete the writing part. But the process was rewarding as it helped us to break all the barriers & reach out to those people who were completely unreachable. This is my first film & I have 11 producers on the board who are senior & experienced than me. I feel so privileged & excited that I don’t think I could have asked for anything more than this”

Abhishek Jain (director of Kevi Rite Jaish & Bey Yaar) who has turned a producer this time says “With Kevi Rite Jaish I wanted to make a simple Gujarati Film, Bey Yaar was to make a bigger & better film & now with this there is an attempt to take regional cinema to different level & also change the way people perceive Gujarati films”

Amit Desai who is also the producer of the film says “As a part of company’s vision the idea was to collaborate with a production house that not only gives us exposure but also helps regional films to reach a point which is not possible otherwise through conventional mediums. Phantom was the best choice & they not only liked the script but also believed in our vision of making good story driven films”.

The music of the film is given by Sachin- Jigar (music composers of films Shudh Desi Romance, ABCD & Flying Jatt”. The music is very different, fresh, contemporary and yet culturally inclined and we promise to surprise people with lot of Bollywood’s top notch singers having sung for the film.

The film is a social thriller drama set against Gujarat’s biggest festival ‘Navratri’ revolving around a hit and run accident case. The film stars Pratik Gandhi | Asif Basra | Kavi Shastri | Hetal Puniwala | Kimberley Louisa McBeath.

The film is slated to release on 9th Sep, 2016.

DeshGujarat