Britania plans new factory in one of the SEZs in Gujarat

Ahmedabad

Britannia Industries Ltd is in advanced talks with various Special Economic Zones (SEZs) authorities in Gujarat to buy land for a new factory that will cater only to its overseas customers, reports financial daily Mint.

The report quotes Vinay Kushwaha, vice-president of supply chain at the company as saying that the company over the next year will start to cut dependence on existing plants and supply more from the planned unit in Gujarat. The company has worked out financials and on the verge of buying land after holding discussion with the various Special Economic Zone(SEC) authorities. The company plans to kick-start by March next year.

Kushwaha said better manufacturing efficiencies, cheaper labour and government incentives on exports of processed foods are helping the company produce more in India and making exports far more profitable. India is far more competitive and manufacturing for us here makes sense.

– DeshGujarat